Cybersecurity: The ‘secret’ competitive advantage
– whitepaper
The most common perception of cybersecurity today is that it is simply a cost center – a necessary expense. Much like your heat or gas bill. But what if cybersecurity offered a way to give you a competitive edge? By viewing cybersecurity as a strategic advantage rather than a cost, you can help your company stand out, enhance your brand, attract customers and investors, and ultimately boost profits. With a strong cybersecurity posture, companies can establish a competitive advantage, which can be achieved in a variety of ways, such as identifying where cybersecurity can be a differentiator or by taking an active approach to threats.
September 2024