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The New Rules of Fraud Prevention: Keeping Out Fraudsters, Not Customers

eBook

Published July 2025
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Fraud has reached a new evolutionary stage, and if organizations don’t adapt, they could be facing extinction. Artificial intelligence (AI) has provided bad actors with a variety of new tools, like synthetic identities and deepfakes, to employ in their schemes, emboldening fraudsters to increase their attacks on businesses and consumers.

To meet these growing and evolving threats, organizations must first understand that the rules of fraud prevention have changed and pivot their strategy in a new direction. The old ways of thinking aren’t enough to safeguard enterprises and build customer loyalty in today’s digital environment.

It’s time to throw out the old playbook on fraud, and focus on the new rules governing the game.